While I honor Densmore's position, that doesn't make the opposite position dishonorable, and I gotta say, there's a lot of creativity in advertising. (Miller Lite catfight commercials notwithstanding.) When all the ethical back-n-forth lets up for a minute, I have to admit that it was just a pure pleasure to hear the Buzzcocks on the TV. Ditto for the other day when I heard the Jon Spencer Blues Explosion used in a new Subaru commercial. (It was the opening section of "Bellbottoms.") It's the same pleasant shock of the familiar that I used to get as a kid listening to the radio. On the other hand, if the music is used to plug a product I hate, I reserve the right to inconsistently holler "sellout!" Like just a few minutes ago, when I caught "Train in Vain" in a commercial for the new Jim Rome ESPN show. Speaking of products to hate, Jim Rome makes me want to kill myself for being a sports fan. William Crump